As a service provider, I’m driven by my passion. Upon realizing that websites offer endless possibilities with a touch of aesthetics, I fell in love with my craft. My favorite thing is being a part of flourishing industries because I love helping them grow.
In the beginning, I thought my work was just for displays and designs. It wasn’t just about credibility. Since I have become a Sales Funnel Designer, I have discovered that it is possible to convert this form of art into profit. With my services, I’m helping businesses, particularly Health and Fitness coaches, make money.
Providing a Profitable Value
Leads are attracted to this displayed presentation, establishing an online presence, and managing the reputation of brands. Yet, this attraction of leads can be turned into improving conversion rates.
The marketing tool used to generate collected lead details and turn them into sales is called lead magnets. For a business to receive value from customers, the business should offer something valuable as well.
Using lead magnets is providing your potential prospects with pieces of content and resources beneficial to them in exchange for their information. This information is placed within the sales funnel, leading them to the actual purchase of a product or service.
The goal of giving your customers valuable content is not just to create a founded relationship, but to turn them into loyal and long-term customers.
5 Highly Effective Lead Magnets
Here is my list of recommended TOP HIGH CONVERTING LEAD MAGNETS based on experience.
E-Books
Free Ebooks have the advantage to be stored and read at a later time. Make sure your Ebook offers the reader value while not making it overly long.
E-books are also a good way to promote your service or product line. It is a way to entice your prospects with your knowledge and expertise in your field of work.
Giveaways
Giveaways may need some careful thought, but when done right, they can make great results. It is a good opportunity to provide leverage in marketing your products and services.
People often want something free. Something that will benefit them. Turn this customer’s emotion into strategy.
Video Trainings
Videos can be interactive and entertaining. Since they engage more of our senses, many individuals choose to watch videos rather than read long articles or Ebooks.
Checklists
Admit it or not, people are often lazy readers. At the same time, creating content is resource-consuming.
To resolve these matters, checklists are best suited as lead magnets. It produces high conversion rates, yet, it is easy to create. They simplify valuable information into a single, practical list.
Webinars
Webinars are good for establishing relationships with potential clients and consumers. To do this, it is better to create webinars relevant to a specific segment.
The purpose of lead magnets is not to fool or coerce a prospect into providing their information. It is about building a relationship based on mutual respect and trust with your lead generation. This is the first step in creating a value-exchange relationship.
But before deciding on the type of lead magnets to be used, have a business assessment. Create a suitable format that complements your business objectives and meets the needs of your target customers.
Need help with Offer Creation? Let me help you through it!